Are you ready to go R.A.W?

Real, authentic and wholesome; don’t just look good, do good with Matrix’s Biolage R.A.W. hair-care line. Exclusive to select Rush salons, find the range at The House of Rush, Piccadilly, and Rush Westbourne Grove.

In the past, we’ve had to choose between taking care of our hair and being kind to the planet, but now there’s no need to compromise. Free from sulphates, silicones and parabens, R.A.W. formulas are sourced from over 95% natural origins, are over 98% are biodegradable. Gentle enough for sensitive skin and with great colour hold, each product is packaged in 100% recycled materials and funds from the brand go towards supporting local communities across the globe.

Can’t decide what’s is right for you? Browse the range to see which trio will best benefit your hair.

Nourish

Dry and dull hair? Then this is the range for you.

Nourish shampoo uses white beeswax sourced from across Africa together with quinoa husk to transform desert-dry hair into soft and healthy looking tresses. To carry on quenching your thirst, follow with the coconut oil and kaolin clay-based conditioner for shiny and touchable hair.

Fancy an extra treat? Smooth the re-hydrating clay mask over towel-dried hair for extra indulgence. Sit back and relax as shea-butter and Moroccan lava clay seal in nourishment to condition and moisturise your locks.

Recover

Hair feeling stressed and sensitive? Look no further than the Recover range.

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Not just a superfood, goji berries are great for your hair too. Mixed with yucca plant extracts, they work to restore shine while the coriander oil and Kaolin clay based conditioner replenishes hair for added bounce and radiance. Remember to finish off with a deep conditioning. The honeycomb clay mask deeply nourishes the most frazzled hair to further strengthen and nourish your locks.

Uplift

If flat and fine hair is your bugbear, then you need R.A.W.’s Uplift range.

Start by purifying your hair with Uplift shampoo. Made from black sesame and juicy grapefruit, it purifies flat and fine hair without stripping it of its natural oils. Follow up with Uplift conditioner, which uses kiwi and sustainably sourced clay from Morocco to increase the hair’s body without weighing it down. Finally, finish off with the ginger and clay mask to build and boost your hair. A hair care favourite; 100% of customers agreed that their hair looked healthier and had regained its natural bounce after using the range.

As the world around us changes, we’re becoming increasingly aware of how our hair and beauty regimes are affecting the environment. By adding Matrix’s Biolage R.A.W. range to your hair care routine, you’re not just buying into a lifestyle, but into the philosophy that looking after our world is our responsibility and our duty.

Find this range exclusively at The House of Rush and Rush Westbourne Grove